The British Board of Film Classifications provides films and trailers released in the UK with a ratings certificate. Some films are not given classification, for example those the BBFC consider to be 'in breach of criminal law'. Filmmakers submit their films to the organisation which is run independently as most cinemas (which are under licensing laws to prohibit the screening of restricted -'18'- films to minors) or video outlets do not show or sell unclassified films. The trailer we are going to make is aimed at a teenage audience and will therefore carry an appropriate '15' rating. The BBFC guidelines state that a '15' film must:
- not promote or encourage drug use
- not endorse discriminatory language or behaviour
- only include horror elements that are 'non sexualised or sadistic'
- not glamourise risky behaviour and easily accessible weapons
- not include repeated aggressive uses of strong language - only one use of non threatening strong language is allowed in a '15' trailer
- feature themes appropriate for 15 year olds
The guidelines will not affect our trailer greatly as the horror shown in it will be age appropriate for the target audience. Drug use and sex will not be depicted although we may face issues in representing the killer's weapon of choice. In the killer's characterisation we have to emphasise a lack of humanity so the audience are not made to feel very sympathetic towards this character. Discriminatory language will not be featured in the trailer as it is irrelevant to the story we are trying to convey. The action shown in movie trailers is depicted as more out of context than in the film as a whole, therefore the rules are stricter on what is allowed in the trailer (e.g. in a film you could show a violent act and the subsequent consequences the character faces later on but it would be more difficult to represent it in a 2 minute trailer).
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