In our film trailer we have represented the genre using various aspects such as characterisation, themes, settings, iconography, typography and colour and sound. In planning the trailer, we considered how the product would challenge conventions as well as adhering to them.
The trailer's establishing shot is suggestive of the horror genre as it depicts a stark, cold (implied by the adjustments to the hue) environment. The framing of the trees and the imposing building tells the audience from the outset
The characters portrayed in the trailer are stock characters which the audience would recognise and help them to identify the genre of the trailer.
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